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Conference Directory
4th Annual Forum on Oncology Commercialization Strategies
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Venue Name: Courtyard Philadelphia Downtown
Country: United States of America
City: Philadelphia
State: PA
Number of Attendees: Unknown
Webinar or Virtual Event: No
Start Date of Conference:: 01-20-2011
End Date of Conference: 01-21-2011
Description of Conference: The oncology market continues to represent the largest and fastest growing therapeutic area within the bio/pharmaceutical industry. It is therefore critical, that in such a crowded and competitive market, manufacturers of oncology products develop commercial strategies that differentiate their product in the market. While there are many opportunities in this market, there are also a number of challenges companies face in regards to product planning, sales and marketing, market access, distribution and reimbursement.
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